Chelsea confirm front-of-shirt sponsor for remainder of 2024/25 season | OneFootball

Chelsea have unveiled a new sponsorship deal with DAMAC Properties, which will feature on the front of the Blues' shirts for the remainder of the campaign.

After seeing an agreement with Infinite Athlete expire last summer, Chelsea have spent the entire campaign up to this point without a front-of-shirt sponsor, missing out on a significant income source in the hope of finding a lucrative deal in the future.

Central to Chelsea's plans has been qualifying for the Champions League, which would guarantee a larger sponsorship agreement. The Blues currently sit fifth in the Premier League standings - enough for a spot in Europe's top competition.

In the mean time, however, Chelsea have announced a deal with Dubai-based DAMAC, a luxury real estate brand, with the brand's logo set to feature on shirts for the remaining weeks of the 2024/25 campaign.

The DAMAC logo will make its first appearance on Chelsea shirts during Thursday's Conference League semi-final first leg against Djurgarden.

As part of the agreement, Chelsea and DAMAC will partner up to form 'Chelsea Residences by DAMAC', a Dubai-based project involving club-themed residences.

Club president and chief operating officer Jason Gannon said: "DAMAC are world renowned in building luxury properties, and we are thrilled to be working with the industry leader to bring to market a first-of-its-kind branded Chelsea FC residence in Dubai.

"With the club located in the heart of London, the collaboration will bring Chelsea to life in Dubai, support our continued growth on the global stage. We can't wait to see Chelsea Residences take its place in the Dubai skyline."